Observing tourism as a set of all economic activities determined by (tourist) demand, the purpose of this paper is to assess the total, direct and indirect, contribution of tourism to the economy of Croatia. There are few terms that are in use today as often as tourist and tourism. They are used by millions of people around the world every day. Tourism, according to special forms or types, is defined with regard to the selected criterion according to which we group tourist traffic. In order to achieve a good interaction with tourists, it is necessary to listen to the suggestions of the profession, first of all the management that works to ensure that the tourist offer is not limited to the basic offer consisting of sunbathing, swimming or drinking beer, but above all takes care of active rest and to the ultimate satisfaction of the user, who will return to his everyday life enriched with new experiences. It is also important to emphasize how important responsible behavior towards nature and the local community is so that ultimately everyone benefits from it. A satisfied tourist is happy to return, but not at the expense of the local population.